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Archive - 2014/04

Despite 883 Police’s origins being Italian, from its inception, the brand has taken inspiration from American culture. The latest spring/summer 2014 collection campaign video sees the streets of New York become a playground for the 883 man on an adventure (video below) and we’ve been given a few cool and exclusive behind the scenes images... read more

UNIQLO today launches their “i am OTHER,” a new collaboration with world-renowned performer and music producer Pharrell Williams. Brimming with originality, down to the tiniest details, Pharrell and street fashion icon NIGO - who took over as UNIQLO T-shirt (UT) Creative Director from Spring/Summer 2014 – worked together to bring it to life. See... read more

A few months back we talked about how the turban rapidly become a great uniform in the fashion industry and how it started to become more noticed by major brands. However many of us doubted that this will happen again in the future and we went along with the thought that this was a... read more

Mods as described by George Melly were “a small group of clothes focused working class young men insisting on clothes and shoes tailored to their style.” It may come as no surprise then that Mods have had such an influence on today’s streamlined fashion silhouette. With a desire to break away from the uptight, stuffy... read more

During last week’s Lacoste Desert Pool Party in Palm Springs, there was a giant 12 x 12 cube (a version of the fragrance bottle) with a very efficient doorman. In fact, no more than 20 names were on his list to gain entry. The reason for this top secret space was to launch the latest... read more

When you Google “alpha male” or “man’s man”, you’re sure to see some pictures of bearded men. However, a beard doesn't suit every man who decides to grow one. 59% of men feel beards make them feel more macho. They add a level of masculinity which is difficult to replicate with a clean shaven face.... read more

The Montblanc company began their fame making writing instruments in 1906 but they didn’t start making watches until 1997. The brand is part of the Richemont group that are also the parent company of luxury watch brands Cartier, Baume et Mercier, Piaget and IWC. Today, Mont Blanc watches are made in Switzerland in a village... read more

In its 5th year, Lacoste have moulded and perfected the ultimate outdoor party. After an 11 hour flight to LA, a 3 hour drive to Palm Springs, a terrible night’s sleep and major jet lag, we somehow had the energy to enjoy this epic annual 2 day desert pool party. You’d be forgiven for thinking... read more

The Iconic British footwear brand, Dr Martens continue with their successful ‘STAND FOR SOMETHING’ campaign. The official campaign for 2014 features a set of images from photographer James Pearson Howes, featuring 19 different young, inspiring, creative and stylish individuals. The label is known for its rebellious and non-conformist spirit, which is reflected well in the... read more

Recently I attended, the #NikeFree Experience at Victoria House, the venue often used for British Fashion Council events, which has a prestigious yet fashionable feel to it. I headed downstairs to the basement, which was reminiscent of a warehouse, a lot of open space and numerous white walls, Nike had kitted out each section with... read more

Spring is about new beginnings and happy endings. It’s time we analyse our dressing habits, the impact on our personality and question current style preferences. Let’s debate future fashion trends and new standards of dressing up. Some may wonder what our creative legacy will be and whether the actual start of the third millennium be referenced... read more

On a rather Baltic, windy and rainy day in March, the Sartorial 7 headed to the infamous Brighton beach, once a battlefield for “mods” and “rockers” in 1964, but today a hub for the young and creative. This trip was for the Sartorial 7’s latest collaboration feature with the high street giant River Island. With... read more

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