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PALLADIUM BOOTS X ALPHA INDUSTRIES
TWO BRANDS PARTNER FOR A FOOTWEAR AND OUTERWEAR COLLABORATION
In winter 2014, boot brand Palladium and military outerwear manufacturer Alpha Industries launch a collaborative capsule inspired by a shared heritage in the military and in aviation.
The Palladium x Alpha Industries collection includes six unisex boots in classic Palladium silhouettes and a slim fit reinterpretation of Alpha Industries’ iconic MA-1 flight jacket.
“Alpha Industries’ roots as an original military contractor, combined with Palladium’s own history as an aircraft tire manufacturer and as a supplier of the French Foreign Legion make this match-up truly authentic. We used Alpha’s original materials, our classic silhouettes and small design elements to capture our shared military heritage in a modern capsule for fashion-forward consumers.” said Hommy Diaz, global product line manager for Palladium.
“This collaboration with Palladium was a natural fit for us,” explains Michael Cirker, CEO of Alpha Industries. “Our parallel history as military vendors lent to one another and I am very excited about the results from our work together.”
The Palladium x Alpha Industries collection utilizes Alpha Industries’ premium flight jacket nylon fabrication in two versions of the Pampa Hi boot and four variations of the fold-over Baggy silhouette, dubbed the Pampa Hi Zip MA-1 and Baggy Zip MA-1.
Design details capture the spirit of an Alpha Industries flight jacket; a vibrant orange lining matches the traditional MA-1 lining color, while full-length lateral zippers and co-branded ribbon tags are reminiscent of the jacket’s zip closure and decorative accents.
The boots also maintain signature Palladium style elements, including: a rubber toecap and one piece molded rubber outsole that lend to durability and a rugged aesthetic.
Designed to complement the corresponding line of boots, the collaborative Palladium x Alpha Industries MA-1 flight jacket features a unique color block design pattern.
The jacket borrows all shades of nylon fabrication used in the boot capsule allowing the piece to match any pair of boots a consumer chooses to wear.
The Palladium x Alpha Industries MA-1 jacket is updated in a slim fit silhouette and bears Palladium’s rubber patch logo on the right sleeve and a custom, co-branded neck label.