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Buyer Briefing with Martin Roberts

Martin Roberts started his career in 1995 as an Assistant Menswear Buyer and has worked for big household brands, which include Adidas and Great Universal Store, creating standout fashion credentials that span nearly 19 years. 

Joining JD Williams as Menswear Buyer in July 2003, Martin was instrumental in the launch of the leading menswear retailer Jacamo almost seven years ago, and has continued to develop and evolve its product offering ever since.

The Label J Oxford short are a fresh, well tailored addition to our spring/summer 2014 offering. 

This smart casual item is a nice alternative to cargo shorts and they’re versatile so can be worn with t-shirts, polo shirts and even smart formal shirts. 

And what’s more, they also come teamed with a webbed belt to complete the look.

Label J Oxford Shorts
Label J Oxford Shorts

The Label J Short Sleeve Shirt with Anchor Print is on trend for the coming season, the fashion forward anchor print short-sleeved shirt is an exceptional summer must-have.

Ideal for warmer evenings and holidays, and inspired by the nautical trend, this item looks great when worn with a tailored Oxford short in pale blue and a colourful pair of deck shoes.

Label J Anchor Print Shirt
Label J Anchor Print Shirt

Black Label, the smarter and more refined Jacamo own brand offering, presents a stylish collection of shirts and polos ideal for smart/causal and formal occasions. 

The Jacquard Polo, a personal favourite of mine, is an update on the day-to-day polo shirt. 

Its on-trend pattern and contrast trim detail makes it great to wear with a light cotton blazer or plain pullover.

Jacamo Spring/Summer 2014 Polo Shirt
Jacamo Spring/Summer 2014 Polo Shirt

Next on my list is the Label J Rio Tee, a subtly printed graphic that can be worn casually with shorts, jeans and chinos. 

Inspired by the World Cup and Brazil, but not overtly football related, this t-shirt taps into the current trend of city tees. 

For me, this garment’s strength is that it is a sublimation print, which gives it a softer hand-feel and is more comfortable to wear.

Label J Rio Tee
Label J Rio Tee

Just in time for the BBQ season and summer, the Joe Brown Hawaiian shirt, a fashion favourite that will help complete your summer look. 

Not too overbearing in terms of colour, it lends itself to be worn on its own or layered with a t-shirt and lightweight jacket.

Joe Brown Hawaiian Shirt
Joe Brown Hawaiian Shirt


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