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Introducing R.I.F.E Clothing

R.I.F.E Clothing (Relief is for Everyone) is a British brand that was first conceived last year in 2015 and they donate 50% of their profits to charity every month. The charities vary and are picked by the end user after pledging appeals on their social media channels with the one stipulation that they are not government funded. It's very much a philanthropic quest by the brand who are incredibly hands on with their core audience, even taking design submissions for their garments.

'Some of our followers submitting designs that they would like us to consider, which we then look through and if there is one that fits our vision then we will look at using it.' - Igor Camara, Founder

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Some of the highlights from the range include this Flower of Life Hoody. It is considered by some to be a symbol of sacred geometry said to contain ancient, religious value depicting the fundamental forms of space and time. In this sense, it is a visual expression of the connections life weaves through all sentient beings, composed of multiple evenly-spaced, overlapping circles that are arranged so that they form a flower-like pattern with a six fold symmetry like a hexagon. Made from 80% Cotton, 20% Polyester. 

The R.I.F.E Beanie that comes in grey is unisex adorned with a subtle embroidered logo. Made from 100% Acrylic. 'We buy the garments from wholesale companies, and to ensure we maintain the highest quality we request for samples before we complete any purchase.'

Lastly this Cat Lifelong sleeve Tee is 100% Cotton inspired by the Caracal, a formidable medium sized wild cat with incredible speed and agility that enables them to take down prey two to three times their size. It's part of the Inspire Range and will be a unique inclusion to your Spring/Summer wardrobe. 

'Our main aim for 2016 is to increase brand loyalty, we want to work a little closer with our communities, and we're going to increase the range size.'


For more information and to keep abreast on everything R.I.F.E Clothing has to offer follow them on their Instagram, Facebook and Twitter.

Peter Brooker

Peter is a published author on men's style, writer for the Metro Online, a huge James Bond fanatic and the host of our very own MenswearStyle podcast show.

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