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TWISTED TAILOR LAUNCH AW18
REVOLUTIONISING THE PERCEPTION OF FORMALWEAR
British tailoring and outerwear brand, Noose & Monkey, have decided after four and half years in the industry to rebrand themselves for the upcoming season - they will now be known as Twisted Tailor. If you were an original fan of Noose & Monkey, fear not as they will continue to 'revolutionise the perception of formalwear' and focus on encouraging men to wear tailored pieces on a more frequent basis. If you weren't previously aware of Noose & Monkey, and have a penchant for an eye-catching suit, this brand could be right up your street.
For AW18, Twisted Tailor’s collection has taken inspiration from the British culture through the 1970s and 80s. There is a heavy influence of the coquettish aspect of the punk era, in their seasonal campaign, with heavily tattooed models styled with slicked back hair, heavy eye makeup alongside open black shirts and printed double-breasted velvet suit jackets. This dramatic look might be too daring for some, however don’t be too quick to turn away as, with almost a nostalgic nod to the cassette tape, there are two sides to this new collection.
On the ‘A-side’ you have the more striking pieces that will certainly act as a statement for any special occasion or big night out. Stand-out pieces are the golden sequin suits, blue and black lace shirts and almost ombre-effect printed gold and black single-breasted jackets. Twisted Tailor have added new fabrics for Autumn/Winter and shirts with added collar bars and chains. There is no chance of shyly hiding in a corner of a room in one of these and the sequins will undoubtedly make you a sparkling addition to any Christmas party!
On the other side of the collection, the ‘B-side’, are the more everyday tailored pieces that can be worn formally or mixed in with casualwear. The ‘check’ is massively back in trend for AW18 and Twisted Tailor have followed suit (no pun intended) with their jackets and matching trousers in shades of red, navy and grey. Tweed also features in stand-alone blazers and three-piece suits. The 70s are still clearly evident on this side of the collection; warming overcoats come with large faux fur lapels and a classic camel coat has the addition of subtle velvet details. If you feel like testing the waters and adding some colour to your wardrobe, Twisted Tailor’s classic skinny-fit suit style, the ‘Ellroy’, will be available in some strong new shades such as mustard yellow and racing green. These look great in the winter with a pair of Chelsea boots or if you are feeling brave, a pair of creepers - as styled by the brand.
There is no doubt, a certain amount of confidence is needed to wear some of the brand's more eccentric suits but don’t be afraid to add a bit of spice to the suiting in your wardrobe, particularly for the impending festive season. Twisted Tailor are determined to persuade men to change their perception of formalwear, not only by creating affordable suits but also interesting pieces that can be mixed into your everyday attire.